In what was a difficult year for small businesses which saw insolvencies on the rise in 2023, the opening of five new franchise stores and the hiring of close to 400 staff nationwide has seen JAX Tyres & Auto buck the trend, providing a boost for local economies, creating jobs, and supporting community confidence, with those seeds set to bear even more fruit in 2024. 

New stores in Craigieburn (opened 6th June), Merrylands (opened 6th June), Charmhaven (opened 3rd July), Queanbeyan (opened 3rd October), and Delahey (opened 28th November) have strengthened JAX’s national footprint, while bringing the company’s award-winning approach to customer service to more people. 

As a community-centric business, JAX’s contribution goes significantly beyond the tyre and car maintenance service it provides to customers, serving as a source of gainful employment across all types of roles, with new hires across 2023’s five new store openings including mechanics, tyre technicians, wheel aligners, and more. 

JAX’s ability to attract and retain staff is something the company is particularly proud of, with Sharlyn Cavinta, Executive Manager, People & Culture at JAX Tyres & Auto saying: “In a notoriously tight labour market, JAX has been able to bolster our team nationwide by embracing a diversity of skills that new recruits have been able bring to the company. 

“Ambitious, adaptable new recruits have been supported by internal promotions, apprenticeship and trainee enrolments, giving more people than ever the chance to step up and show us what they can do.” 

JAX franchisee and owner of JAX Tyres & Auto Charmhaven, Glenn Hain, says of his experience finding and holding onto the right staff: “For me, the key is creating the right working environment, so that for all our staff, it’s not just about getting the job done, it’s about wanting to help each other out and do what’s right for the customer. 

“Everyone on my team works with me, not for me, which is so important when it comes to keeping morale high and making sure that the talented people who come on board with us, always feel like they’re part of the JAX family.” 

JAX Tyres & Auto CEO, Steve Grossrieder, adds: “It’s always a privilege to welcome new to franchisees and their staff into the JAX family, and to know that we are giving something back to the communities we serve that goes beyond our commitment to peace of mind driving, is endlessly gratifying.” 

JAX Tyres & Auto Bathhurst is set to be the newest franchise store to join the JAX family in 2024, with more information to follow shortly. 

About JAX Tyres & Auto

Founded in 1949, JAX Tyres & Auto is one of Australia’s most well respected and professional tyre and mechanical retailers, specialising in tyres, wheel, suspension, vehicle servicing and vehicle safety checks. The company operates through more than 90 stores in Australia. Monthly, it serves more than 60,000 customers and provides them with the best tyre brands, advice, service and price for cars and 4x4s. JAX Tyres & Auto is also at the forefront of tyre retailing technology through a strategy called JAXIT, which encompasses digital deployment to stores and consumers from the central source of data, which allows consumers to search and choose a solution 24/7/365 for all their tyre and automotive maintenance needs from the convenience of online. Its complimentary JAX Inspect report assesses all the vital parts of customer vehicles so that no matter the journey, JAX can get people there with surety and safety, enabling peace of mind driving. www.jax.com.au