Driving awareness for Breast Cancer, JAX Tyres & Auto, has partnered with leading influencers to encourage customers to bling up their wheels with limited-edition pink valve caps. A total of 20,000 are available, representing the 20,000 Australians diagnosed with breast cancer each year, with all proceeds going towards the National Breast Cancer Foundation (NBCF). 

Helping fuel support, JAX has partnered with several leading automotive influencers, each proudly sporting the pink valves on their own wheels. These include Australia’s very own Supercar driver, David Reynolds and female car enthusiast, @You’ve_Got_Jade. 

Also lending their support and demonstrating how simple it is for customers to show their support too, is @escape.the.daily on their 4by4, @ih8ulp finesses her wheels with a final touch of pink, and @ashmurray. Outback travel fan, @jackyweb proves that the pink caps aren’t just for city driving and @miss.genf. 

Available to purchase in all JAX Tyres & Auto stores, the subtly stunning pink valve caps are discreet, but big in meaning, adding value to this incredibly worthy cause. 

Since its foundation in 1994, the NBCF has invested over $200 million into more than 600 world-class research projects across Australia, and JAX Tyres & Auto are proud to be strengthening support for the life-changing charity. 

JAX Tyres & Auto CEO, Steve Grossrieder, says of the partnership: “Sometimes even the smallest things can make the biggest difference, which is why we’re so proud of finding a way to help the humble valve cap to become a symbol of support in breast cancer awareness. 

“Every time someone catches a glimpse of pink on Australia’s roads, the chances are it will be thanks to someone’s support for the National Breast Cancer Foundation, thanks to JAX. So, grab your caps and let’s roll together to help spread the National Breast Cancer Foundation’s crucial message across millions of kilometres of Australia’s roads.” 

To find your nearest JAX Tyres & Auto store and pick up your pink valve caps, visit jaxtyres.com.au. 

For further information on the National Breast Cancer Foundation, visit www.nbcf.org.au. 

'Put a Cap on Breast Cancer’ is JAX Tyres & Auto’s first NBCF corporate partner initiative for 2023. 

About JAX Tyres & Auto

Founded in 1949, JAX Tyres & Auto is one of Australia’s most well-respected and professional tyre and mechanical retailers, specialising in tyres, wheel, suspension, vehicle servicing and vehicle safety checks. The company operates through more than 90 stores in Australia. Monthly, it serves more than 60,000 customers and provides them with the best tyre brands, advice, service and price for cars and 4x4s. JAX Tyres & Auto is also at the forefront of tyre retailing technology through a strategy called JAXIT, which encompasses digital deployment to stores and consumers from the central source of data, which allows consumers to search and choose a solution 24/7/365 for all their tyre and automotive maintenance needs from the convenience of online. Its complimentary JAX Inspect report assesses all the vital parts of customer vehicles so that no matter the journey, JAX can get people there with surety and safety, enabling peace of mind driving. www.jax.com.au