Pink is making a comeback this autumn, as JAX Tyres & Auto returns with a new run of special edition pink valve caps in support of the National Breast Cancer Foundation (NBCF) and its vision of zero deaths from breast cancer. 

In 2023, JAX customers and supporters raised  thousands of dollars for the NBCF, helping to fund vital research into how to prevent, detect, treat, and stop the progression and recurrence of breast cancer. 

Thanks to that show of support, from this Mother’s Day, 20,000 JAX pink caps – one for every person diagnosed with breast cancer in Australia each year – will be available to pick up at all JAX stores nationwide for a $10 donation, helping drivers to add a splash of colour to roads and driveways everywhere. 

Since their inception in 1994, NBCF has invested over $200 million into more than 600 world-class research projects across Australia, and JAX Tyres & Auto are proud to be strengthening support for the life-changing charity. 

Lending his support to the ‘Put a Cap on Breast Cancer’ once again, Team 18 Supercars driver, and JAX ambassador, David Reynolds, says of the campaign: “It’s always a privilege to do whatever I can to support the NBCF and the amazing work they do in the fight against breast cancer. So get out there, get your hands on a JAX pink cap, and play your part as well.” 

JAX Tyres & Auto CEO, Steve Grossrieder, says of the partnership: “After a great start to the pink caps campaign in 2023, we’re privileged to play our part once again in helping to get a step closer to the National Breast Cancer Foundation’s admirable vision of zero deaths from breast cancer.” 

Associate Professor Cleola Anderiesz, CEO of the National Breast Cancer Foundation, says:  "The National Breast Cancer Foundation is delighted to have JAX Tyres & Auto back as a corporate partner for a second year, and to again have the support of their extensive network of stores across Australia, stocking the pink tyre caps as part of the clever ‘Put A Cap on Breast Cancer’ campaign, which in 2023 raised over $26,000.” 

She adds: “A contribution of this size goes a long way to helping us achieve our vision of Zero Deaths from breast cancer, and would not have been possible without the support of the individual franchise owners, so thank you to JAX Tyres & Auto and their 94 stores nationally for your role in helping to advance breast cancer research. We look forward to making an even bigger impact together this year as we celebrate our 30th anniversary.  

To find your nearest JAX Tyres & Auto store and pick up your pink valve caps, visit jaxtyres.com.au. 

For further information on the National Breast Cancer Foundation, visit www.nbcf.org.au. 

About JAX Tyres & Auto

Founded in 1949, JAX Tyres & Auto is one of Australia’s most well respected and professional tyre and mechanical retailers, specialising in tyres, wheel, suspension, vehicle servicing and vehicle safety checks. The company operates through more than 90 stores in Australia. Monthly, it serves more than 60,000 customers and provides them with the best tyre brands, advice, service and price for cars and 4x4s. JAX Tyres & Auto is also at the forefront of tyre retailing technology through a strategy called JAXIT, which encompasses digital deployment to stores and consumers from the central source of data, which allows consumers to search and choose a solution 24/7/365 for all their tyre and automotive maintenance needs from the convenience of online. Its complimentary JAX Inspect report assesses all the vital parts of customer vehicles so that no matter the journey, JAX can get people there with surety and safety, enabling peace of mind driving. www.jax.com.au