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Pirelli Offers Buyers the Ultimate World Rally Experience

To celebrate its status as the official tyre of the World Rally Championship, Pirelli is offering one lucky tyre buyer the trip of a lifetime.

The 'Finish in Italy' Promotion will take the winner and partner on an expenses-paid trip to the Rally Finland, round nine of the World Rally Championship, on 1 & 2 August 2008.

Experiencing the excitement and entertainment of one of the world's classic international rallies, Pirelli will provide the winners with a unique insight into the event as its VIP guests.

After Finland, Pirelli's 'Finish in Italy' Promotion winners will then travel to Italy, the home of Pirelli, for a holiday, before returning to Australia at the end of a memorable 10 day break.

Included in the package will be travel, accommodation, transfers, transport at the event, meals & even some Pirelli merchandise.

"Pirelli is delighted to be able to offer our customers such a great prize," Pirelli Australia Managing Director Roberto Righi said.

"Finland is one of the all-time great World Rally Championship events and it's a country many Australians would not normally visit, so I think this will be a fantastic experience for our winners.

"And of course finishing (the trip) in Italy adds another dimension to what is a really great prize."

To win, customers need to purchase a set of any four Pirelli tyres between 1 April and 30 June 2008, and mail Pirelli the official entry voucher and proof of purchase.

March 2008